Ray-Ban Rare Print 2010
2010 adv. poster for Ray-ban Rare print campaign
This is 1 of 8 posters for the new “Rare Print” Ray-Ban campaign.
the product is a special limited ediction of Ray-Ban Glass, whit various pattern printed all around.
Ad Agency: Cutwater
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Director: Marcus Cross
Art Producer: Justine Barnes
Print Producer: Miriam Lee
Illustrator: David Sossella
Ray-Ban Glasses
Final version full-size poster
particular 01
particular 02
particular 03
particular of the vector’s structure
The first 3 rough proposals
proposal 01
proposal 02 (selected by client)
proposal 03
alternate version
this is another version of selected illustration, not rated by the client
– this version have a different color range and a different treatment of the surfaces, more ‘xylographic like’
alternate version (not finished) full page
particular 01
particular 02
https://www.behance.net/gallery/811626/Ray-Ban-Rare-Print-2010